window.dataLayer = window.dataLayer || []; function gtag(){dataLayer.push(arguments);} gtag('js', new Date()); gtag('config', 'UA-33589481-1');

TaTTOO

Online Exhibition

CLIENT

The Field Museum of Natural History

MY ROLE

UI/UX Design
UI Developer

Summary

  • Increase traffic to Museum and engagement with visitors beyond core TFM audience.
  • Fascinate audiences by creating a desire to understand tattoos, diverse tattoo cultures, and the contemporary art form of tattooing.
  • Engage visitors to become part of the TATTOO exhibition, both physically and via the story of their tattoos.
Visit the site
tattoo-devices@2x

PROJECT GOALS

  • Extend exhibition identity to work on digital channels
  • Reach new and existing online audiences through TFM digital channels
  • Intrinsically motivate users to share their personal tattoo stories
  • Integration of crowd-sourced tattoo stories into the exhibition and website
  • Create genuine cultural engagement with tattoo enthusiast by leveraging our onsite tattoo shop
content-map
nav
mobile-nav
sections

Creative Process

Persona
Information
Architecture
Sketching
Wireframes
Prototype
Testing
Visual
Design
User Interface
Development
Browser
Testing
tablet-thematic-sections-1
desktop-thematic-sections
iPhone-Featured-Posts
share-action-1
Social-Detail-1
in-gallery-mockup-red_close-1
soldout
in-gallery-tv_blur
Prev
AICB
Next
Ingersoll Rand